Selling variant-rich technical products online: how a rule-based product configurator and guided selling lead B2B buyers to the valid item and quote.
A digital spare-parts catalog makes aftersales in the B2B shop scalable: unique part identification, live availability and prices from the ERP, 24/7 ordering.
Marketplace, own shop or hybrid? How wholesalers and manufacturers choose their B2B platform strategy in 2026: margin, data ownership and reach in focus.
94 percent of B2B buyers research with AI. How to ready your Shopware product data, onsite search and machine readability for AI-driven procurement.
SAP ECC ends in 2027: how a decoupled middleware makes your shop integration migration-proof, keeps shop and ERP switch in sync and makes the move plannable.
67 percent of B2B buyers want to buy rep-free. How a Shopware self-service portal with real-time inventory and contract pricing relieves your sales team.
Multi-country B2B with Shopware: separate language, currency, tax and assortment per country while managing centrally. Architecture for international growth.
Data-driven cross- and upselling mechanics in B2B: reordering, accessory recommendations and quantity tiers for more revenue per business customer in Shopware.
Multi-stage order approval, budget limits and approval workflows for business customers - how to map B2B purchasing rules cleanly in Shopware.